{"id":1949,"date":"2025-07-10T05:44:00","date_gmt":"2025-07-10T09:44:00","guid":{"rendered":"https:\/\/arkhame.com\/https-that-little-s-that-keeps-your-site-from-looking-suspicious\/"},"modified":"2026-04-14T12:59:22","modified_gmt":"2026-04-14T16:59:22","slug":"https-that-little-s-that-keeps-your-site-from-looking-suspicious","status":"publish","type":"post","link":"https:\/\/arkhame.com\/en\/https-that-little-s-that-keeps-your-site-from-looking-suspicious\/","title":{"rendered":"HTTPS: that little “S” that keeps your site from looking suspicious"},"content":{"rendered":"\n

Because security is not a luxury; it is the foundation.<\/p>\n\n

An “S” that changes everything<\/h2>\n\n

Do you remember when all websites started with “http:\/\/”?Well, that was then. Today, if your site does not display a small padlock in the address bar, you are automatically categorized\u2026 as suspicious.And it is not just me saying it; it is your browser, Google, and 95% of (rightfully) paranoid internet users. <\/p>\n\n

HTTPS: What is this thing?<\/h2>\n\n

HTTPS = HyperText Transfer Protocol Secure<\/strong>In plain English: it is like HTTP\u2026 but with a bulletproof vest<\/strong>.<\/p>\n\n

In practical terms, it is a secure communication protocol<\/strong> between your browser and the website.It encrypts the data being transmitted.The result:<\/strong> what you send (forms, passwords, banking info\u2026) cannot be read<\/strong> by a hacker, an overly curious neighbor, or a dubious Wi-Fi network in a caf\u00e9.<\/p>\n\n

Without HTTPS, your site looks shady<\/h2>\n\n

A site without HTTPS today is:<\/h3>\n\n
    \n
  • A site labeled “not secure”<\/strong> by Google Chrome,<\/li>\n\n\n\n
  • A site that drives visitors away faster than a 404 error page,<\/li>\n\n\n\n
  • A site penalized in search results,<\/li>\n\n\n\n
  • And sometimes even an inaccessible site<\/strong> due to firewalls or cautious browsers.<\/li>\n<\/ul>\n\n

    In other words:No HTTPS = no trust = no clicks.<\/strong><\/p>\n\n

    “Yes, but is it expensive?”<\/h2>\n\n

    No<\/h3>\n\n

    The good news is that HTTPS certificates are often free<\/strong> (thanks to Let\u2019s Encrypt) or included in your web hosting.And even when they are paid, we are talking about a few dozen dollars per year<\/strong>, not a luxury spa subscription.<\/p>\n\n

    HTTPS is not just for online stores<\/h2>\n\n

    Classic mistake: believing that HTTPS is only useful if you sell online.\u274c False.<\/p>\n\n

    Even a showcase site, a blog, or a portfolio must be secure. Why? <\/h3>\n\n
      \n
    • Because you have a contact form<\/strong> (and therefore personal data),<\/li>\n\n\n\n
    • Because Google is judging you<\/strong>,<\/li>\n\n\n\n
    • Because your visitors deserve a minimum of digital respect<\/strong>.<\/li>\n<\/ul>\n\n

      Bonus: HTTPS improves your SEO<\/h2>\n\n

      Google said it clearly (and that doesn’t happen often):<\/h3>\n\n
      \n

      “Secure sites will be favored in search results.”<\/em><\/p>\n<\/blockquote>\n\n

      That little “S” can therefore help you gain a few spots on Google, and in the web jungle, every pixel counts.<\/p>\n\n

      In summary:<\/h4>\n\n
      HTTP<\/h5>\n\n
        \n
      • Not secure<\/li>\n\n\n\n
      • “Not secure” displayed in the browser<\/li>\n\n\n\n
      • Risk of data leakage<\/li>\n\n\n\n
      • Lower search ranking<\/li>\n\n\n\n
      • Looks shady<\/li>\n<\/ul>\n\n
        HTTPS<\/h5>\n\n
          \n
        • Secure<\/li>\n\n\n\n
        • Reassuring little padlock<\/li>\n\n\n\n
        • Encrypted and protected data<\/li>\n\n\n\n
        • SEO Bonus<\/li>\n\n\n\n
        • Inspires trust<\/li>\n<\/ul>\n\n

          It is not a luxury; it is the foundation.<\/h2>\n\n

          HTTPS is not an option. It is not an extra. It is the seatbelt of your website.<\/strong>And unless you are a professional stuntman, no one drives without a seatbelt<\/strong>.<\/p>\n\n

          Need help securing your site?<\/h2>\n\n

          We will handle it. Certificate installation, automatic redirection, closing vulnerabilities: we make your little “S” shine like a jewel.<\/strong>And as a bonus, you will appear 42% more professional<\/strong>.(A completely invented but perfectly plausible study.) <\/p>\n","protected":false},"excerpt":{"rendered":"

          Because security is not a luxury; it is the foundation. An “S” that changes everything Do you remember when all websites started with “http:\/\/”?Well, that was then. Today, if your site does not display a small padlock in the address bar, you are automatically categorized\u2026 as suspicious.And it is not just me saying it; it […]<\/p>\n","protected":false},"author":2,"featured_media":1842,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28],"tags":[],"class_list":["post-1949","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-performance-security"],"_links":{"self":[{"href":"https:\/\/arkhame.com\/en\/wp-json\/wp\/v2\/posts\/1949","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/arkhame.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/arkhame.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/arkhame.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/arkhame.com\/en\/wp-json\/wp\/v2\/comments?post=1949"}],"version-history":[{"count":3,"href":"https:\/\/arkhame.com\/en\/wp-json\/wp\/v2\/posts\/1949\/revisions"}],"predecessor-version":[{"id":2675,"href":"https:\/\/arkhame.com\/en\/wp-json\/wp\/v2\/posts\/1949\/revisions\/2675"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/arkhame.com\/en\/wp-json\/wp\/v2\/media\/1842"}],"wp:attachment":[{"href":"https:\/\/arkhame.com\/en\/wp-json\/wp\/v2\/media?parent=1949"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/arkhame.com\/en\/wp-json\/wp\/v2\/categories?post=1949"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/arkhame.com\/en\/wp-json\/wp\/v2\/tags?post=1949"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}